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Why Did Buyers Pass on Your Home?
Before you relist, it is worth understanding what buyers actually did and where interest broke down
An expired listing tells you what happened. It does not necessarily tell you why.
Not every expired listing failed for the same reason.
The listing did not attract enough attention online .
There was online interest, but not enough showings.
Buyers toured the home, but chose other properties.
There was an offer, but the deal did not come together
The contract was signed, but fell through.
The 5 questions worth answering before you relist
1
Did enough buyers see the home online?
2
Did buyers look beyond the first photo?
3
Did enough buyers schedule a showing?
4
After touring, why didn’t they choose it?
5
Did serious interest turn into an offer?
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